Mahindra Thar RoXX: The automotive world is witnessing a remarkable transformation as the Mahindra Thar RoXX emerges as an unprecedented blend of rugged capability and refined luxury. This iconic off-roader, known for its go-anywhere attitude, has now been elevated to a new level of sophistication, making it a standout in the luxury SUV segment. The Thar RoXX is not just an upgrade; it’s a reimagining of what an off-road vehicle can be, combining cutting-edge technology, premium comfort, and unmatched performance.
The journey of the Mahindra Thar from a utilitarian off-roader to a luxury SUV is a testament to Mahindra’s understanding of evolving consumer preferences. The Thar RoXX caters to a new generation of buyers who demand both adventure-ready capability and everyday comfort. With its bold design, luxurious interiors, and advanced features, the Thar RoXX is set to redefine the luxury off-road segment in India and beyond.
From its rugged exterior to its plush interiors, the Thar RoXX is a perfect blend of form and function. It retains the iconic boxy silhouette that has made the Thar a legend, but adds modern touches like a dark chrome grille, LED headlights, and brushed aluminum skid plates. Inside, the RoXX offers a cabin that rivals premium SUVs, with hand-stitched leather upholstery, a 10.25-inch touchscreen infotainment system, and advanced connectivity features. Whether you’re navigating city streets or conquering rocky terrains, the Thar RoXX ensures you do it in style and comfort.
Specifications of Mahindra Thar RoXX
Feature | Details |
---|---|
Engine Options | 2.0L mStallion Turbo Petrol, 2.2L mHawk Diesel |
Power Output | Petrol: 150 bhp, Diesel: 170 bhp |
Torque | Petrol: 375 Nm, Diesel: 400 Nm |
Transmission | 6-speed Manual, 6-speed Automatic |
Drivetrain | 4×4 with Electronic Differential Lock |
Suspension | Advanced Gas-Charged Dampers |
Infotainment | 10.25-inch Touchscreen with Off-Road Displays |
Safety Features | 360-Degree Camera, Hill Descent Control, Roll-Over Mitigation |
Price | Expected to start at ₹18 lakh (ex-showroom) |
Launch Date | Expected in Q4 2024 |
Mahindra Thar RoXX Design
The Mahindra Thar RoXX retains the iconic boxy silhouette that has made the Thar a legend, but adds modern touches to elevate its appeal. The front fascia features a dark chrome grille and LED headlights with distinctive daytime running lights. The brushed aluminum skid plates not only add a premium touch but also protect vital components during off-road adventures. The RoXX is available in multiple roof options, including hard-top, soft-top, and convertible configurations, allowing buyers to customize their vehicle to suit their preferences.
Interior Luxury Redefined
The interior of the Thar RoXX is a significant departure from its utilitarian roots. The cabin features hand-stitched leather upholstery with unique patterns inspired by traditional Indian craftsmanship. The 10.25-inch touchscreen infotainment system is the centerpiece of the dashboard, offering advanced features like off-road displays, navigation, and a premium sound system. The seats are equipped with heating and ventilation functions, ensuring comfort in all weather conditions.
Mahindra Thar RoXX Performance
The Thar RoXX is powered by a 2.0L mStallion turbo petrol engine and a 2.2L mHawk diesel engine, both of which have been retuned for enhanced performance. The petrol engine delivers 150 bhp and 375 Nm of torque, while the diesel engine produces 170 bhp and 400 Nm of torque. The advanced terrain response system offers multiple driving modes, including Rock, Sand, Mud, and Snow, ensuring optimal performance in all conditions.
Advanced Technology and Safety
The Thar RoXX is packed with advanced technology, including the AdrenoX connected car platform, which offers real-time vehicle monitoring and remote operations. The 360-degree camera system provides a comprehensive view of the vehicle’s surroundings, making off-road navigation and urban parking easier. Safety features like Hill Descent Control, Hill Hold Control, and Roll-Over Mitigation ensure a safe and confident driving experience.
Mahindra Thar RoXX Price and Launch Date

The Mahindra Thar RoXX is expected to start at ₹18 lakh (ex-showroom), with higher variants priced accordingly. The vehicle is set to launch in Q4 2024, and bookings are expected to open soon.
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Mahindra Thar RoXX Conclusion
The Mahindra Thar RoXX is a game-changer in the luxury off-road segment, offering a unique combination of rugged capability and refined luxury. It caters to a new generation of buyers who demand both adventure-ready performance and everyday comfort. With its bold design, plush interiors, and advanced features, the Thar RoXX is set to redefine what an off-road vehicle can be.
The Thar RoXX’s 2.0L mStallion turbo petrol and 2.2L mHawk diesel engines deliver exceptional performance, ensuring that it can handle any terrain with ease. The advanced terrain response system and electronic differential lock further enhance its off-road capabilities, making it a true adventure companion.
Inside, the Thar RoXX offers a luxurious experience with hand-stitched leather upholstery, ventilated seats, and a 10.25-inch touchscreen infotainment system. The AdrenoX connected car platform and 360-degree camera system add a layer of convenience and safety, making the RoXX a well-rounded vehicle for both urban and off-road use.
With its expected starting price of ₹18 lakh (ex-showroom), the Thar RoXX offers exceptional value for money. It’s not just an off-road vehicle; it’s a lifestyle statement that combines adventure, luxury, and technology in one package.
In conclusion, the Mahindra Thar RoXX is a testament to Mahindra’s commitment to innovation and excellence. It’s a vehicle that honors its heritage while embracing modern luxury, setting new standards for what an off-road vehicle can be. Whether you’re an off-road enthusiast or a luxury SUV buyer, the Thar RoXX is a compelling choice that promises to deliver an unparalleled driving experience.
Mahindra Thar RoXX FAQ
What is the expected price of the Mahindra Thar RoXX?
The Mahindra Thar RoXX is expected to start at ₹18 lakh (ex-showroom) for the base variant, while the top-end variants with additional luxury and off-road enhancements could go up to ₹22 lakh (ex-showroom). The final pricing will be revealed closer to the launch.
When will the Thar RoXX be launched?
The Mahindra Thar RoXX is expected to launch in Q4 2024, with official bookings likely to begin a few months prior. Deliveries are expected to commence by early 2025.
What engine options are available in the Thar RoXX?
The Mahindra Thar RoXX offers two powerful engine options:
- 2.0L mStallion Turbo Petrol – Retuned for improved performance, delivering 375 Nm of torque and optimized for both on-road and off-road driving.
- 2.2L mHawk Diesel – Producing 170 bhp, it offers excellent fuel efficiency and strong low-end torque for challenging terrains.
- New Terrain Response System – Both engines come with multiple drive modes (Rock, Sand, Mud, and Snow) for superior adaptability.
What are the key interior features of the Thar RoXX?
The Thar RoXX features a premium cabin with several high-end amenities, including:
- Hand-stitched leather upholstery with a unique pattern.
- 10.25-inch touchscreen infotainment system with wireless Apple CarPlay & Android Auto.
- Ventilated and heated seats, offering all-weather comfort.
- Premium 8-speaker audio system with a dedicated subwoofer.
- Dual-zone climate control with rear AC vents.
- Customizable ambient lighting for a luxurious feel.
- Multiple USB charging ports and a wireless charger for enhanced convenience.
Does the Thar RoXX come with advanced safety features?
Yes, the Thar RoXX is equipped with modern safety technologies, including:
- 360-degree camera for enhanced visibility.
- Hill Descent Control & Hill Hold Assist for improved off-road stability.
- Roll-Over Mitigation & Electronic Stability Control (ESC) to prevent skidding and loss of control.
- Advanced Driver Assistance Systems (ADAS) including lane departure warning and collision alert.
- Electronic Differential Locks for better traction on rough terrain.
- Multiple airbags (front, side, and curtain) for enhanced passenger protection.